Transcreation

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Transcreation brief: Why is it important + what to include

Oftentimes, creative messages need more than just translation to reach your audience in a new language successfully. Idioms, cultural differences and puns mean that word-by-word…

4 January, 2024

General, Transcreation
3 good examples of transcreation (+ 3 bad examples)

We live in a globalized world with a myriad of different languages and cultures, and understanding these differences can be crucial to the success of…

11 July, 2023

General, Transcreation
Translation vs. Transcreation: 6 Differences

Translation vs transcreation – what’s the difference? There are so many buzzwords out there it’s sometimes difficult to work out whether calling a translation a…

31 May, 2023

General, Transcreation
Transcreation : The Secret Behind Marketing Success in the Tourism Industry

We all have witnessed it: big, successful companies featuring outstanding products and services, with a shiny marketing and communication strategy in their native language, that…

13 February, 2021

Transcreation

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Category / General / Transcreation

Transcreation brief: Why is it important + what to include

3 good examples of transcreation (+ 3 bad examples)

Translation vs. Transcreation: 6 Differences

Transcreation : The Secret Behind Marketing Success in the Tourism Industry

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